MyOutreach x Kinaxis

About Kinaxis:

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Kinaxis is a global software company known for its industrial supply chain planning and management software. Its mission is to help people unlock the full potential of the world's supply chains.

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Partnership:

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MyOutreach proved to be capable of hosting unforgettable events, bringing C-level executives and Supply Chain leaders from global energy giants such as Shell, Dow, Chevron and Air Liquide.  

Building on this track record and the consistent success hosting events for Kinaxis led to a long-term partnership in APAC.

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^{What was the goal?}

Kinaxis wanted to expand executive outreach across APAC. The goal was to engage high-level delegates from large global enterprises through an intimate, high-impact event.  

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Solution:

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✔️ Planning & Setup: We secured the venue, managed event logistics and coordinated the guest experience from start to finish.

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✔️ Promotion & Delegate Acquisition: Using a multi-channel strategy, we identified and invited senior tech leaders from large organisations, ensuring a high-quality attendee list aligned with Kinaxis’s goals.

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✔️ Seamless Execution & Follow-Up: We managed the event, supported the client’s team and provided post-event insights to help Kinaxis's ongoing conversations and relationship-building efforts.

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Testimonial:

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“We are happy with the quality of MyOutreach’s leads. They are the right type of titles; and they are progressing through the funnel too.” - Shi Wan Yuen, APAC Field Marketing Manager  

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