Delegate Acquisition
for Live Events

Guaranteed senior executive attendance.
Pay per attendee. Zero risk.

get guaranteed delegates

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women at the luxury venue sitting around the room

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What Is Delegate Acquisition?

Delegate acquisition is the process of sourcing, qualifying, and confirming senior attendees for B2B events, typically executive roundtables, private dinners, and invite-only sessions.

Most providers focus on registrations.
‍
We focus on attendance.

That’s why we guarantee it.

get guaranteed delegates for your next event

Guaranteed Event Attendees (Pay Per Delegate)

This is what sets us apart.

Guaranteed attendance from decision-makers

You only pay per confirmed attendee

Delegates aligned to your target account list (TAL)

Seniority you actually want in the room

No-shows are not billed

fill your room

Delegate Acquisition Services Built for Executive Events

Delegate acquisition services for high-value B2B events.

What we handle

Target account research and validation

Seniority and role qualification

Personalised outreach and invitation management

Attendance confirmation and reminders

Post-event reporting and insights

explore our B2B event marketing services

Free 2027 guide

The best dates, cities and venues for B2B events in Europe

Plan 2027 events execs turn up to. Pick the right week, dodge the clashes and book the right room.

22 mega events mapped, in date order
32 exec-ready venues in 8 cities
Every 2027 holiday and bridge day to dodge

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Who Our Delegate Acquisition Services Are For

We support teams who cannot afford empty chairs.

B2B Event Organisers running executive roundtables
‍
‍Event Marketing Agencies delivering results for clients

‍Enterprise & B2B SaaS Teams targeting IT decision-makers

If attendance matters, this is for you.

Executive Delegates That Actually Show Up

We specialise in senior decision-makers across B2B SaaS and IT, including:

CIOs & CTOs

CISOs

Heads of IT & Infrastructure

Senior Technology & Digital Leaders

These are not freebie hunters.
‍
These are executives who attend because the event is relevant.

Global Delegate Acquisition Coverage

We deliver guaranteed executive delegates in all major business hubs, including:
‍
London

New York

Barcelona

Singapore

...and more.

Global reach. Local relevance. Consistent attendance.

Traditional Event Promotion vs Delegate Acquisition

Traditional event promotion

Our delegate acquisition approach

Pay upfront

Pay per attendee

No attendance guarantee

Guaranteed event attendees

High no-show rates

No charge for no-shows

Limited control over seniority

Decision-maker focused

pay only for delegates who show

What Our Clients Say

Exceeded expectations, delivering high-quality leads

''...they were responsive, organised, and truly understood the importance of delivering quality leads. Thanks to their efforts, the pilot met and exceeded our expectations, generating meaningful traction. I highly recommend MyOutreach for anyone considering a content syndication program.''

Real global leads, unlike anything from other lead generation services

“I have enjoyed the professionalism of your team, I was happy with how quickly the leads came in. I was excited to see real global leads as opposed to the usual Americas leads I’ve received from other partners in the past. Thanks again to you and your team for all your hard work. You are so easy to work with!”

3x what was promised

“We partnered with MyOutreach to promote a webinar. They guaranteed us 25 registrants/leads, and we got 90 — > 3x what was promised. Lead quality was very good. 80% of our MQLs from the event came from MyOutreach.”

view all testimonials

Executive roundtable in the luxury venue

Let's discuss your next event

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faq

Delegate Acquisition FAQs

Do you guarantee delegate attendance?

Yes. You only pay for delegates who attend.

What happens if an executive doesn’t show up?

In the rare occasion of a no-show, you don't pay for them. No exceptions.

Do you only support executive roundtables?

Primarily, yes, but we also support private dinners and invite-only B2B events.

Can you source delegates from our target account list?

Yes, it may not be possible to guarantee 100% of the attendees will be from the TAL, but MyOutreach can absolutely source some delegates from the TAL.

Delegate Acquisition for Live Events

Guaranteed senior executive attendance. Pay per attendee. Zero risk.